Part I
Reading Comprehension (20')
Directions： There are 4passages in this part. Each passage is followed by some questions or unfinished statements. For each of there are four choices marked A),B),C),and D). You should decide on the best choice and mark the corresponding letter on the Answer Sheet with a single line through the center.
Passage One
Questions 1 to 5 are based on the following passage.
For anyone who is set on a career in fashion， it is not enough to have succeeded in college. The real test is whether they can survive and become established during their early 20s making a name for themselves in the real world where business skills can count for as much as flair(眼光) and creativity.
Fashion is a hard business. There is a continuous amount of stress because work is at a constant breakneck (高速而危險(xiǎn)的) speed to prepare for the next season's collections. It is extremely competitive and there is the constant need to cultivate good coverage in newspapers and magazines. It also requires continual freshness because the appetite for new ideas is hard to satisfy. "We try to warn people before they come to us about how tough it is," says Lydia Kemeny, the Head of Fashion at St. Martin's School of Art in London. "And we point out that drive and determination are essential."
This may seem far removed from the popular image of fashionable young people spending their time designing pretty dresses. That may well be what they do in their first year of study but a good college won‘t be slow in introducing students to commercial realities. "We don’t stamp on the blossoming flower of creativity but in the second year we start introducing the constraints of price， manufacturability， marketing and so on."
Almost all fashion design is done to a brief. It is not a form of self-expression as such, although there is certainly room for imagination and innovation. Most young designers are going to end up as employees of a manufacturer or fashion house and they still need to be able to work within the characteristic style of their employer. Even those students who are most avant-garde(標(biāo)新立異的) in their own taste of clothes and image may need to adapt to produce designs which are right for the mainstream of market. They also have to be able to work at both the exclusively expensive and the cheap end of the market and the challenge to produce good design inexpensively may well be demanding.
1.To be successful as a fashion designer you must .
A) have excellent academic qualifications
B) be able to handle business problems
C) be well established before you are 20
D) have taken an intensive commercial course
2.All fashion designers should expect to
A) work without carelessness and laziness
B) cope with continual fatigue
C) make a rapid turnover
D) endure tough competition
3.In fashion design one of the most important factors is to
A) make instant decisions
B) satisfy excessive demands
C) maintain good press contacts
D) cultivate public taste
4. Initially， many young designers have to
A) hold back their creativity
B) present an encouraging picture
C) change their personal taste in fashion
D) inform to a certain image
5.The views on fashion design expressed in this article
A) get rid of some common illusions
B) present an encouraging picture
C) contain some innovative ideas
D) discount the creative element
