短文答案

　　16. C

　　A) Learn to be respectful in a hierarchical organization

　　B) Follow closely the fast development of technology

　　C) Learn new ways of relating and working together

　　D) Maintain the traditional organizational culture

　　17. C

　　A) How the team is built to keep improving its performance

　　B) What type of personnel the team should be composed of.

　　C) How the team integrates with what it is supposed to serve

　　D) What qualifications team members should be equipped with.

　　18. D

　　A) A team manager must set very clear and high objectives

　　B) Teams must consist of members from different cultures.

　　C) Team members should be knowledgeable and creative.

　　D) A team manager should develop a certain set of skills.

　　19. A

　　A) It is allowing people to share information on the Web

　　B) It started off as a successful program but was unable to last long

　　C) It was mainly used by scientists and technical people to exchange text.

　　D) It is a platform for sharing ideas on teaching at the University of 111linois

　　20. B

　　A) He visited a number of famous computer scientists.

　　B) He met with an entrepreneur named Jim Clark

　　C) He invested in a leading computer business.

　　D) He sold a program developed by his friends.

　　21. B

　　A) They trusted his computer expertise.

　　B) They had confidence in his new ideas.

　　C) They were very keen on new technology.

　　D) They believed in his business connections.

　　22 A

　　A) word-of-mouth advertising

　　B) Distributing free trial products.

　　C) Prestige advertising.

　　D) Institutional advertising

　　23 D

　　A) To sell a particular product.

　　B) To attract high-end customers

　　C) To promote a specific service.

　　D) To build up their reputation.

　　24 D

　　A) By creating their own ads and commercials.

　　B) By buying media space in leading newspapers.

　　C) By hiring their own professional advertising staff.

　　D)By using the services of large advertising agencies.

　　25 C

　　A) Conduct a large-scale survey on customer needs

　　B) specify the objectives of the campaign in detail.

　　C) pre-test alternative ads or commercials in certain regions.

　　D) Decide on what specific means of communication to employ.

　　短文聽寫答案

　　Extinction is a difficult concept to grasp. It is an 26 _eternal____ concept. It’s not at all like the killing of individuals lifeforms that can be renewed through normal processes of reproduction. Nor is it simply 27 _diminishing____ numbers. Nor is it damage that can somehow be remedied or for which some substitute can be found. Nor is it something that simply affects our own generation. Nor is it something that could be remedies by some supernatural power. IT is rather an 28 __absolute____ and final act for which there is no remedy on earth or in heaven. A species once extinct is gone forever. However many generations 29___succeed__ us in coming centuries, none of them will ever see this species that we extinguish.

　　Not only are we bring about the extinction of life 30 _on a vast scale___, we are also making the land and the air and the sea so toxic that the very conditions of life are being destroyed. 31__As regards___ basic natural resources, not only are the nonrenewable resources being 32_used up____ in a frenzy(瘋狂) of processing, consuming , and 33_disposing____, but we are also ruining much of our renewable resources, such as the very soil itself on which terrestrial(地球上的) life depends.

　　The change that is taking place on earth and in our minds is one of the greatest changes ever to take place in human affairs, perhaps the greatest, since what we are talking about is not simply another historical change or cultural 34__modification______, but a change of geological and biological as well as psychological order of 35__magnitude___

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